|
Catalonia has not 'attacked' the Spanish as happened with Carod Rovira Catalan cava entrepreneurs do not expect a boycott of their products. They argue that the independence process initiated by Artur Mas is not exactly an 'attack' on Spain and the rest of Spaniards, so they do not believe that it will negatively affect sales this Christmas. Catalan cava entrepreneurs, represented in brands such as Freixenet and Codorníu, do not fear that a boycott will occur due to the independence wave unleashed in Catalonia . They consider that on this occasion the "blood will not reach the river" , and so far they have not detected any rejection campaign against their products, which could make them foresee a decrease in sales in the upcoming Christmas holidays. Freixenet and Codorníu continue working normally on the advertising spots that they will broadcast on television and with the same criteria as previous years.
However, they are attentive to any effect that could turn against them depending on how the independence option defended by Artur Mas evolves , in case they have to react urgently. It has no signs of Middle East Mobile Number List prospering Freixenet and Codorníu claim to be “very calm” about the political situation in Catalonia. They consider that the independence project is not going to go much further. In 2005, the statements of Josep Lluís Carod Rovira , leader of ERC, encouraging Catalans not to support the Madrid Olympic candidacy , and his meeting with ETA (he negotiated with the band a truce only for Catalonia), were perceived by the rest of Spaniards as a direct attack. And he launched a boycott campaign against Catalan products, which caused sales of Catalan cava to fall by 48% that year .

His analysis now is that Mas's 'order' has less force, and therefore much less rejection in the rest of Spain, than the actions of the then vice president of the Generalitat, because the Spanish do not perceive it as an attack . There is an attempt to ensure that Artur Mas can 'sell' the meeting with Rajoy in Catalonia as a “triumph in Madrid” , as a way of lowering his independence demands . It must be remembered that the Rajoy-Mas meeting took place after the celebration of the Catalan Diada , marked by a massive demonstration in Barcelona that was presided over by the independence clamor, supported and endorsed by the president of the Generalitat himself.The big families In the cases of La Caixa and Banco Sabadell , “two thirds of their business is in the rest of Spain: any alignment with Catalan nationalism would be lethal for their business,” says this manager.
|
|