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Those who will survive will be those who introduce changes quickly and effectively and start taking action , based on longterm plans and not relying only on temporary solutionsuzanna Skalska showed us how important it is to look at the needs of a given target group so that the company can create longterm development plans. She emphasized that the young generation born in the s and after does not feel the need to have a longterm home. They want to rent, but using various mobile applications and this is a global trend in this social group. Ikea has taken appropriate steps.
Adapt its offer to the requirements of the young generation by implementing a new service Europe Cell Phone Number List furniture rentaluzanna also outlined three social classes that are currently emerging – Inhouse – people working from home, – In between – people working half and half, from home and from the office, – Out of home – people performing professions that make it impossible to work from home baker, taxi driver, driver, construction worker, doctor. Lecture Fire Conference Checklist Sign up for the newsletter and download the GA implementation checklist Thanks to it, you will properly implement SIGN ME UP! I consent to the processing by PEOPLE Sp o. o. based in Katowice my personal data in order to provide the Newsletter service.
Expand all Who buys and who decides about purchasing an apartment? Joanna Heidtman, a renowned psychologist and sociologist, introduced us to the topic of whether marketing communication should be directed to women or men. According to research, women decide to buy an apartment for several important reasons – they dream about a new place and are able to quickly create needs, – they give their partners an impulse to act to make their dream come true faster, – they can talk to their partner in such a way that he or she feels that the decision has been made together. Marketing communication should therefore be addressed mainly to women.
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